Sunday, 12 February 2017

Create a Game Trailer

To build excitement and anticipation around your game release.
Highlight some of the key aspects of your game and think about how to make it compelling to your audience.
What makes your game unique? Why should people play it? Show this in your Game Trailer.
Use the music and Sound Effects with the best animations of your game.

Here it's a trailer made by us about Donald Dowell


Sunday, 5 February 2017

Create your brand with your own sprites

Obviously, images are a crucial part of your game. Modern users are obsessed with visuals because it drives more engagement and contributes to brand recognition. Sadly, you won’t get much brand awareness using cheesy "stock sprites" taken by other famous games.

"Stock sprites" ruin your credibility. They send meaningless or even wrong messages to your visitors. Your graphic must be relevant and authentic. Your own sprites should be used for a reason and push your potential clients towards your main goal – create your brand.



Yes, I know. You're a developer and you use only paint to make sprites.
There are a lot of website where you can buy assets. Or you can visit website like fiverr or freelancer where you can find artists that can help you with your low budget.
Or join to the jams. Like the Global Game Jam or Ludum Dare where you can meet new friends and future colleagues!

Monday, 23 January 2017

Gain publicity

... and give your game some good exposure.

In order for people to learn about your game and to find out about it, you need to get the game in front of them!



You can do this by contacting bloggers, Youtubers, game review sites – and asking them to take a look at your game.
The more exposure you can get for your game, the better.

You can link them your game page on indiexpo, it is an excellent platform for introducing your game to fellow game developers and those interested in games and game music.

Monday, 16 January 2017

Ao Oni: from Rpg Maker 2003... to the Cinema

The Animation anime film revealed the character designs, cast, and story.
Ao Oni is a Japanese survival horror game with RPG and puzzle elements. Although each version differs heavily from the others, the objective is always the same. Locked in a mansion, you explore and solve puzzles while running from an enigmatic demon. It’s made with Rpg Maker.

It’s free and you can download it here.


The film, in comparison to the currently airing television anime comedy series, will be closer to the traditional mystery horror of the original game, although it will have a new story that is different from the original game, novelization, and live-action films.
The independently developed freeware game gained a cult status online in Japan, gaining notoriety on websites such as Niconico and YouTube where Ao Oni-related videos exceeded 50 million views in 2013.

The popularity of the game revolves around the effectiveness of its horror aspects despite being a simple game, with the background music often being cited as a key contributor to the chilling atmosphere used to incite fear.

The story takes place in a suburban town by a mountain forest. The five members of the high school's folklore research club are trying to think of ideas for the culture festival when they discover a former member's collection of research notes from 40 years ago. The legend described in the notes resembles a popular free game called "Ao Oni," so they choose the game as their culture festival theme. They are able to meet with the game's creator, but shortly afterward the creator dies mysteriously. The club members are investigating the mystery at the school when the door shuts and they find themselves locked inside.

The film is slated to open in 2017.

Tuesday, 3 January 2017

The Power of the Habit in a videogame / free to play

New York Times writer Charles Duhigg published a piece in the Sunday Magazine that got much of the marketing world - and beyond --talking. The piece, an excerpt from His new book "The Power of Habit" focused on two case studies.

The first detailed how Target uses its big data to determinates Which customers are pregnant and the privacy pitfalls it encountered on the way.
The second Looked at how P & G unlocked the secrets of household cleaning to turn Febreze from an almost failure into a billion-dollar product line. In each case, the stories centered on the science behind how human habits are formed, and how they can be broken and rearranged. The trick is in identifying the cues in our lives



That triggers the habit and the rewards we feel from performing the ritual. The cues can be tiny but the stakes can be huge.

The Power of Habit. But... how we can use this in a videogame ?

For example in a free-to-play the developers should add the "purchase" at the second part of the game. In the fist part they should create "the habit". In the second part the players will be like a "compulsive gambler" and the developers can sell extra-life, new objects, etc. This is one of the powers of the free-to-play.

Friday, 23 December 2016

All the features of indiexpo 2016... !



What're the features added by indiexpo during the 2016 ?
Here they are:
  • Added Goals
  • Improved Swedish and Portuguese Languages
  • Added Netherlander Language
  • Improved SEO of the game page
  • New Email to contact the Staff
  • Subreddit about indiexpo
  • Added how many users follow a game
  • New chart about the most followed games.
  • Added new Statistics about your game
  • Added Smile Game Builder and Twine Engine at the Tool List
  • In the game pages, now you can click on the left and make a search.
  • Added a red label about the games that you can play online.
  • Now you can add hashtags in the description or in the comments
  • Added Stencyl Engine at the Tool List
  • Added the preview of the youtube-videos when you put a link.
  • New Chart about Most Downloaded Games (Last 30 Days)
  • New Language: Russian and Polish
  • Added AMP Game Pages
  • Added Russian language
  • Levels, Points and Powers
  • Added Swedish language
  • E-mail Notifications
  • Added Superpower Engine at the Tool List
  • Feed Rss about every game
  • Badges in the Game Page on Mobile
  • Improved Mobile View
  • Added Indonesian language
  • QR Code of your game
  • Added Share Buttons (Facebook, Google + and Twitter)
  • Feed Rss about indiexpo
  • Added the Site Map Area
  • Improved Notification Area
  • Added Godot Engine at the Tool List
  • Added Polish language
  • Use the gif like screenshot of your games
  • Events Area
  • Added Footer
  • Added Info Page
  • Improved Most Downloaded Query
  • Moved "Set Language" from top bar to footer
  • Fixed bug with website in game creation
And other big news are coming !!

Monday, 19 December 2016

The Ludum Dare 37 is over and now ...

Hi Guys!
The Ludum Dare 37 is over and now several developers are uploading their games also on indiexpo.
The theme of this time was: "One Room". There were 2390 entries.
One of the most apreciated was Tree House Quest made by Angry Squirrels.


But there are so many other interesting titles, like for examples Maggie's Grinning Soul, That same old room, Dark Room, Glasses Guess, The Outside Within, Puppertrator, BadRoom, Obelisk and S.T.P.W Cosmic Prism.
Discover, vote and comment them!