Showing posts with label indiexpor. Show all posts
Showing posts with label indiexpor. Show all posts

Thursday, May 28, 2026

New Profile Page Features and Game Sorting Options

 

MyMadnessWorks profile page

Some other new features introduced with the latest indiexpo updates concern the changes made to the User Profile page.

In the top section, the elements have been reorganized to improve visibility, and the user level indicator has been moved to the left side and displayed in a larger size.

If the user is a developer, inside the Games area — where the games uploaded by that user are shown — it will now be possible to sort the results by "Recent", "Most Popular", and "Most Downloaded"!

These changes provide an advantage for users visiting profile pages, as they make it easier to find the most interesting content and to explore published games in a faster and more intuitive way!

Sunday, March 15, 2026

Top 2 Best Indie Games – February 2026

 

Discover February 2026’s top indiegames!





Two standout indiegames from February 2026: a tense late-night body transport horror and an underground adventure exploring a mysterious multi-layered world.

0:00 The Body

Real Stories from the Grave: The Body is a short horror experience where you transport a body in the middle of the night.

1:04 Endfall

A young boy named Caleb is determined to reach the bottom of Endfall, a massive hidden underground world with multiple layers and creatures the world has never seen. With the help of your assistant, Skye the Bunny, hop into the elevator and discover the secrets hidden in this strange world.


Sunday, March 1, 2026

Celebrating 15 Years of Indie Creativity: Happy Anniversary, indiexpo!

Fifteen years ago, the world of indie games in Italy was a scattered, confusing mosaic. Small communities existed, each focused on its own engine—RPG Maker, Game Maker, Unity, Adventure Game Studio—isolated from one another, each with its own rules, forums, and rituals. To discover new games, a player had to jump from one community to another, often getting lost among links and discussions. Small developers struggled to be seen, and their creations often remained invisible, hidden beneath the noise of the internet.

Out of this chaos, indiexpo was born: a single place where all these worlds could meet, where every game could find its space, and every developer could find a voice. But the path was far from easy. It was the 2011... Programming was complex, similar platforms already existed, and a skeptical audience hesitated to trust a new site. For a moment, it seemed impossible: how could people be convinced to change their habits? How could separate communities collaborate instead of staying divided?

Communities and friends across the web, passionate developers, and generous volunteers offered help, advice, and translations. The platform began to grow thanks to those who believed in the idea: those who tested its features, translated its pages into their languages, and spread the word. With their support, indiexpo gradually took shape, transforming from a small project into a vibrant, living ecosystem.

The early years were full of trials and obstacles. Some developers became invaluable allies, while larger, established sites saw indiexpo as a competitor and tried to slow its growth. Bugs, technical problems, unstable servers, and moments when the platform seemed on the brink of collapse tested the team every day.

Over time, the platform stabilized. With the help of the comminity, it was translated into over twenty-two languages, reaching players and developers all over the world. indiexpo had become more than just a website: it was a bridge, a global ecosystem where indie creativity could flourish, where every game had the chance to be discovered, loved, and shared.


Today, on its fifteenth anniversary, indiexpo experiences a new rebirth. The latest version of the site may look familiar at first glance, but beneath the surface, the changes are profound, designed to enhance the experience for both players and creators. With the introduction of a system to evaluate the quality of game pages, indiexpo raises the bar even further: rewarding those who pay attention to detail and professionalism, ensuring the best games get the visibility they deserve.

Fifteen years of challenges, mistakes, successes, and rebirths have transformed indiexpo from a small Italian project into a beacon for the global indie scene. It is no longer just a place to find games—it is a living ecosystem, ready to guide the next generation of developers and players toward new adventures.

We hope to continue to make it great and better!

Tuesday, February 10, 2026

Top Best Indie Games – January 2026

 

Discover January 2026’s top indiegames!




Start the year with a hard-hitting fighting experience that blends the raw impact of classic brawlers with the speed and intensity of modern combat. 

0:00 Pride Fist developed by dcfstudios

Pride Fists mixes the visceral impact of classic fighting games with the fast pace of modern titles.The result is a genre of its own: the Fighting Arena, with intense battles that are always fast, aggressive, and unpredictable.

Friday, December 19, 2025

indiegames Rewind: The Best of 2025

Celebrating the games, developers, players and gamers that made 2025.

Discover the best indie games and free games uploaded during the 2025. 



The games showed are ALL FREE on indiexpo website!

in order of appearance:

developed by SirioArtGames

developed by Kvinter Games

developed by caiolopez

developed by foggystudio

developed by bobbiburrs

developed by SepaStudio

developed by Early Sun Games

developed by OnwStudio inc,

developed by kkangato0

developed by enotofil

developed by enotofil

developed by Zygo

developed by LUDO Thinking

developed by Beckiovich

developed by Pitigamedev

developed by WobbleBlast & bobbiburrs

developed by Cosmic Wheels

Monday, December 8, 2025

Top 2 Best Indie Games – November 2025

 

Discover November 2025’s top indiegames!





Discover the Top 2 Best Indie Games of November 2025 on indiexpo! Two standout indie experiences: a fast-paced deckbuilding roguelike with real-time combat, and a poetic walk through Rome’s shadows blending memory, myth, and the city’s hidden soul.


0:00 One Step from Eden developed by tmkang

One Step From Eden is a deckbuilding #roguelike with relentless real-time Battle Network combat. Cast powerful spells on the fly, battle evolving enemies, find game-changing artifacts, make friends or make enemies, just make it to Eden.


0:49 Ghosts of Trastevere developed by WE2 Games

A short walking sim set in Trastevere, where memories and legends intertwine.

Through alleys and ancient squares, a man retraces his grandfather’s tales of Rome’s ghosts: from Beatrice Cenci to the Monk of San Pietro in Vincoli, exploring the city’s hidden soul between beauty, myth, and mystery.


Saturday, November 8, 2025

Top 5 Best Indie Games – October 2025

 

Discover October 2025’s top indiegames!





Discover the Top 5 Best Indie Games of October 2025 on indiexpo! A survival trek in frozen lands, a world-hopping sand-box, a comfy survivor-builder, a stylish stealth heist, and a quirky kingdom management sim!

0:00 Untarctica developed by Caiolopez

A quirky mashup of bullet hell, 2d platforming, shooter and a bit of metroidvania, for flavor


0:20 Multiworlds developed by shraa1

A world torn apart by one mistake, help pull it back into one. A 2D puzzle game where you jump to different dimensions to put back a world you accidentally tore apart. But you control more than 1 player at a time.


0:40 Kind Heart Survivors developed by LUDO Thinking

In the Kind Heart Survivors demo, you can experience surviving the first six days of the game. Explore, gather, craft, cook, and prove that you can survive anywhere in the galaxy.


1:05 Eleonora's Last Heist developed by Beckiovich

A darkly comic point & click adventure set in Sardinian folklore. Outwit your fate, bargain with the Devil


1:45 Sort the Court! developed by graebor

Where you save lives, doom others and date your adviser.

Sunday, October 12, 2025

Top 2 Best Indie Games – September 2025

 

Discover September 2025’s top indiegames!






Discover the Top 2 Best Indie Games of September 2025 on indiexpo! A dark 2D survival #RPG and a shoot 'em up featuring changes in perspective throughout the stages!

0:00 The Clans Cursed Souls developed by jokerbiel13

A dark 2D survival RPG where you explore a cursed world, collect manga-style panels to reveal a fragmented story, and survive the horrors that stalk you.

 

0:29 Aircraft Jam developed by Soraku

Aircraft Jam is a shoot 'em up currently in development, featuring changes in perspective throughout the stages and a multitude of usable aircraft. These are divided into thematic families, each with its own strengths and weaknesses, such as Military aircraft, Spacecraft, Fantasy airships, Toys and Mechas.

Sunday, September 7, 2025

Top 2 Best Indie Games – August 2025

 

Discover August 2025’s top indiegames!




Discover the Top 2 Best Indie Games of August 2025 on indiexpo! Two standout indies this August: a retro-inspired #platform shooter with classic vibes, and a fast-paced 2D #arcade action where battles and fate collide!

0:00 BushiGO! developed by WobbleBlast & bobbiburrs

Fight the shogun's enemies. Don't stop. Fulfill a mysterious fate.

 

0:24 Vortex Drift developed by Cosmic Wheels

Vortex Drift is a platformer/space shooter hybrid in the style of retro console games of the 80s/90s. 16x16 tiles with a 320x240 screen resolution, 30fps. Inspired heavily from games like Mega Man


Friday, August 29, 2025

Climb the Leaderboards in the First Ever Story-Driven Challenge Season!

This September, something completely new is coming to indiexpo!

For the first time ever, we’re launching a series of special Challenges connected by a shared storyline. Each Challenge will last only 2 days, so timing and skill will be everything.

What makes it even more exciting? These Challenges are based on well-known games already available on indiexpo, giving players a fresh reason to jump back in and prove their mastery.

With such short time windows, the events are set to shake up the leaderboards like never before and open the door to winning a huge amount of gems!

Don’t miss it—this could be your chance to climb the ranks and make history in the very first story-driven Challenge season on indiexpo!



Monday, August 4, 2025

Top 2 Best Indie Games – July 2025

 

Discover July 2025’s top indiegames!




Discover the Top 2 Best Indie Games of July 2025 on indiexpo! This will be an horror Summer!

0:00 Purrrification developed by Pitigamedev

An innocent-looking platformer. Jump, collect, progress. But something feels off. Levels shift, sounds distort, the screen... reacts. This is more than just a game. How far are you willing to go?
A typical small town. Houses, schools, stores… everything in place. But the people? Gone. No signs, no clues. Just silence.
In one untouched home, someone finds a TV still on. Next to it, an old Japanese console and a black cat lying motionless, watching. The cartridge inside has no label — just a name scratched in by hand: Purrrification.
A few weeks later, we receive that same cartridge by mail. No return address.

 

0:20 Teddy Tragedy developed by Redwolf Studios

You came to deliver pizza but something else is hungry...for you

Sunday, May 18, 2025

Veiled Edge combines action, platforming & hacking elements in a stylish Cyberpunk aesthetic!

After spending several immersive hours in Veiled Edge, we can confidently say that this title offers an experience that resonates deeply with fans of indie games. Set in the year 2099, Veiled Edge masterfully combines action, platforming, and hacking elements, all wrapped in a stylish cyberpunk aesthetic that’s both nostalgic and innovative.

An Evolving Journey Through Virtual Realms

From the moment you jump into Veiled Edge, you’re greeted by a narrative that’s as layered as it is engaging. You follow Rapid, a former special forces mercenary turned investigator for mega-corporation Citadel, and his brilliant partner Lena, a rookie hacker with a knack for breaching even the most secure systems.

Their mission? Investigate the disappearance of a child. But what seems like a routine case soon spirals into a multi-layered cyber-conspiracy.

Indie Charm and Developer Passion

Indie gamers will appreciate the beating heart behind Veiled Edge: iteration, feedback, and passion. The early demo showed promise but suffered from clunky controls and unpolished combat. Since then, the devs have actively listened to the community, fine-tuning everything from movement mechanics to level design.

Stunning Pixel Art and Cyberpunk Atmosphere

Let’s talk visuals. The pixel art is gorgeous—each frame looks like it was drawn with care. The cyberpunk aesthetic drenches every level in vibrant neon, glitch effects, and urban decay. Think Katana ZERO meets Flashback, with a touch of Blade Runner attitude.

Every chapter offers a new visual and gameplay theme, making each feel like a distinct indie short film.

Engaging Gameplay and Narrative Depth

The gameplay shines through its mix of platforming, combat, and hacking. Rapid handles the physical action, while Lena brings the brains with hacking minigames that alter maps and unlock new routes.

Combat is satisfying, hacking is smart, and puzzles never feel like filler. Together, they make for a gameplay loop that’s consistently fun and layered.

Story-wise, Veiled Edge tackles themes like AI, digital identity, and memory manipulation. There’s depth here, and it’s delivered through dialogue, exploration, and set-piece moments.

Few Questions with the OnwStudio inc. team!

Each chapter of Veiled Edge feels like it belongs to a different genre—was this a narrative decision or a way to explore varied gameplay styles?

Our goal was to deliver a variety of gameplay experiences within a single game. With the rising popularity of short-form content like YouTube Shorts and TikTok, we thought it would be interesting to reflect that kind of fast-paced, diverse fun in a game format.


Were there any specific inspirations (from games, films, or literature) that influenced the aesthetic and storytelling of the game?

We drew a lot of inspiration from cyberpunk titles like Edgerunners and Katana ZERO. In terms of gameplay, It Takes Two was a major influence, while the story was partly inspired by Inception.

How did the dynamic between Rapid and Lena come about? Was their complementary gameplay planned from the beginning or did it evolve during development?

Lena and Rapid were initially designed based on classic male/female character archetypes. Our goal was to give players the feeling that they were playing in completely different worlds depending on the character. (We still have a long way to go, but that’s the vision.)

What are your main priorities for the next phases of development? Will you focus on refining existing chapters or expanding the story with new content first?

For now, our main focus is completing the remaining, unreleased chapters. That said, we're also working little by little to improve the quality of presentation in the existing content. :)

Strengths

  • Genre-blending gameplay that keeps every chapter fresh and surprising
  • Beautiful pixel art full of personality and attention to detail
  • Strong community interaction and active development
  • A gripping mystery story that deepens with each new chapter

Areas for Improvement

  • Early chapters still feel a bit clunky compared to Chapter 2
  • No full localization yet—especially disappointing for non-English speakers
  • Some levels feel too short; more content would be welcome

Why You Should Play Veiled Edge

Veiled Edge isn’t just a game—it’s a promise. A promise of what happens when passion meets persistence. If you’re a fan of indie games with heart, depth, and stunning retro visuals, this title deserves a place on your radar.

It’s a reminder that not all games need to be AAA to be ambitious, emotional, and exciting. Jump in now, follow its development, and you might just witness something special take shape.

And devs, if you're reading this: we’d love a co-op mode!  Imagine Rapid and Lena playable together in split-screen—chef’s kiss.

You can see Veiled Edge also in the video about the Top 4 Best Indie Games – March 2025



Friday, March 7, 2025

Top 2 Best Indie Games – February 2025

Discover February 2025’s top indiegames!


Occulto offers a magical, hand-drawn adventure with non-verbal storytelling, while Broken Shell delivers a #cozygame , emotional puzzle journey. Though Occulto’s Kickstarter fell short, its art is breathtaking, and Broken Shell’s success speaks volumes. Don’t miss these unique indie gems!

0:00 Occulto  developed by SirioArtGames

Occulto is an indie adventure game with a focus on artistic hand-drawn visuals and a non verbal game play.

It is being developed by two fans of the genre. This is our very first game and we want to create an artistic adventure game, with challenging riddles, hand drawn scenes, animations and original soundtracks.

The whole game is under development, and its release will be approximately on the end of 2025 or the first months of 2026. Please be patient, this is a truly indie game! :)

You will guide Eliot, a young apprentice of magic, through riddles, mysteries, traps and help him find his teacher who has mysteriously disappeared.

An evil Presence is looking for a powerful book which is in the possession of the teacher.

0:44 Broken Shell developed by foggystudio

Broken Shell is a cozy, hand-drawn puzzle adventure that takes players on an emotional journey with Mr. and Mrs. Hermit, a crab couple whose peaceful home has been devastated by human expansion. As they navigate love, loss, and hope, players will help them solve meaningful puzzles and overcome challenges to find a new home and rebuild their life together.

Friday, December 20, 2024

indiegames Rewind: The Best of 2024

 Rewind 2024 video with the Best Indie Games of this year!

Celebrating the games, developers, players and gamers that made 2024.

Discover the best indie games and free games uploaded during the 2024. 



>> Rewind 2024 Video <<

The games showed are ALL FREE on indiexpo website!

in order of appearance:

by itfunkylab

by Mehrdad Rezaei

by Autentica

by StephIndieGames

by Dream Nyght Studio

by Red Essence Games

by HornofBalance

by OverNuked

by Qb!k

by FootprintsGames 

by Fluxscopic

by ExtraMustard

by Emanuel Montero

by Filthy Eden

by Its_Avg_Joe

by ginuhgames

by retrowillgames

by Ecko

by retrowillgames

by enotofil

by mazzutakgame
by amidos2006

by e1e5en

by Cosmic Wheels

Thursday, December 21, 2023

indiegames Rewind: The Best of 2023

Rewind 2023 video with the Best Indie Games of this year!

Celebrating the games, developers, players and gamers that made 2023.

Discover the best indie games and free games uploaded during the 2023. 








The games showed are ALL FREE on indiexpo website!

in order of appearance:

by Ghost Creative Studio

by Zerouno Games

by Ratikagames

by CarloC

by ThePenSword

by rbxgemini

by Dead Pixel Tales

by rvceric

by Lumiterra

1:32 Groven
by MSMV1

by Dead Tale Studio

by mazzutakgame

by havenking

by MyMadnessWorks

by Aeon & Star Interactive

by Kidando

by itfunkylab

by Rewind Studio

by Ghost Creative Studio

by arytonly

by Cosmic Wheels

4:11 SeaRing
by SeaRing Team


Sunday, December 17, 2023

River Tails: Stronger Together - A Co-op Adventure Like No Other

In the vast landscape of indie games, "River Tails: Stronger Together" stands out as a gem that promises an unparalleled co-op experience. Developed by the talented italian team at KidOnionStudio, this 3D co-op adventure platformer breaks away from the ordinary with its vibrant visuals, engaging storyline, and innovative gameplay mechanics. But why Play "River Tails: Stronger Together"?

The game takes you on an extraordinary journey through visually stunning natural-world environments. From uncharted rainforests to magical river caves, each level is a feast for the eyes. The attention to detail and the vibrant color palette make "River Tails" a visual delight. What sets "River Tails" apart is its 3D action-adventure platformer designed around a unique couch co-op system. Whether playing with friends using Steam Remote Play together or Parsec, the game fosters collaboration and teamwork. Players can choose between Furple, the curious purple kitten, or Finn, the independent fish with attitude, as they work together to overcome challenges.

Do you know Steam Remote Play together or Parsec?

Steam Remote Play Together is a feature offered by the Steam gaming platform. It enables players to enjoy local multiplayer games with friends online, even if the game itself doesn't inherently support online multiplayer. With Remote Play Together, one player hosts the game, and others can join in remotely, allowing for a shared gaming experience over the internet. As the previous one, Parsec is a game streaming service that allows users to play video games remotely with others. It enables low-latency, high-quality streaming of games from one device to another, making it possible for friends to join in and play together as if they were in the same room. Also Parsec supports both local and online multiplayer games and provides a versatile solution for gaming sessions across different devices.

But back on River Tails! The characters, Furple and Finn, add a delightful touch to the game. The unexpected alliance between a kitten and a fish brings a unique dynamic to the co-op experience. Embark upstream with these charming allies on a quest to save Furple's family from mortal danger, unraveling an engaging storyline as you progress.

"River Tails: Stronger Together" requires a controller to play, ensuring a smooth and immersive gaming experience. The controls are intuitive, allowing players to focus on the adventure rather than wrestling with complicated mechanics. You can start to check it playing the FREE DEMO. It is uploaded also on indiexpo website. The demo lets players explore a snippet of the visually diverse environments featured in the full game. Encounter local wildlife and decipher friend from foe as you navigate through rainforests, river caves, and treacherous swamps. The varied landscapes keep the gameplay fresh and exciting. Experience the innovative couch co-op system during the demo, getting a taste of the unique challenges and puzzles that require collaboration. "River Tails" transforms multiplayer gaming into a seamless and enjoyable adventure.

Few words about KidOnionStudio and his Achievements:

KidOnionStudio, the Italian development team behind "River Tails," has earned recognition not only for their creative prowess but also for successfully navigating a Kickstarter campaign. Their notable presence in various gaming events in Italy and selection for the Guerrilla Collective 2023 showcase attests to their commitment to quality game development.

Now "River Tails: Stronger Together" is finally out also on Steam, and, as you can see, it is more than just a game. It's an experience that transcends the boundaries of typical indie titles. With its captivating visuals, engaging co-op mechanics, and the promise of a heartwarming adventure, this game is a must-try for any gaming enthusiast. So, grab your controllers, invite your friends, and dive into the enchanting world of "River Tails."

Friday, December 16, 2022

indiegames Rewind: The Best of 2022

Rewind 2022 video with the Best Indie Games of this year!

Celebrating the games, developers, players and gamers that made 2022.

Discover the best indie games and free games uploaded during the 2022. 






The games showed are ALL FREE on indiexpo website!

in order of appearance:

by Red Mountain

by Rioweb Entertainment

by Dead Pixel Games

by Christoph Minnameier

by Arcap_Creative

by Dustb0

by Patience

by GameBucks Studios

by MyMadnessWorks

by Hammergames

by Big Loop Studios

by QTX

by Valkyrie Initiative

by Papacubec

Saturday, September 17, 2022

User Stories: 16 Bit Nights - Is it still possible to promote a game using Facebook Groups?

I thought about also sharing with you guys a recent marketing experience with 0 funding, mostly because I assume most of us do marketing ourselves so it automatically becomes part of the game development.

So during this post, I want to: 

  • point out the importance of knowing your target audience;
  • the importance of having good promotional material;
  • my personal experience with Facebook groups promotions;
  • some Facebook algorithms.
Ok, let`s start! 



First-round

I recently remade my Steam thumbnail and what better way to get some promotional material than this?! Also please note that this information is strictly resuming to Facebook groups.

I first posted in pixel art theme groups on Facebook. Why? Because I try to aim for the target audience and what better way than to start on a place where people love pixel art (since the game is also pixel art) and here are the results from day 1:

  1. Pixel art + 35k members = post got 330 likes 30 comments 17 shares​
  2. Pixel Art 29k members = post got 111 likes 25 comments​
  3. Pixel Art Heaven = post got 136 likes and 22 comments​
Results: 1 follower and 20 new wishlist additions.

Conclusion

I am not some high tec guru dark star fapfap button Wizzard master developer, no, I am just like most developers so when I start to see so many like per post I was very excited, normally my posts on those groups get per average 20-30 likes, I was having high expectations for a wishlist so I was a bit disappointed when I saw only 20 new additions. It can also be the fact that some of them already had my game on wishlist since I posted there before from time to time about the game. Anyhow it was a good result and I strongly recommend you make smart posts, for example, I only stated in the post I made these pixel art banners but I did not put any links in the description so people actually asked for a link and only after that I edited and added the link, so try hard not to be a hit&run poster. Also if you want to keep your post up, respond to comments a few days after so that your topic gets bumped up. Please also consider I did not include the private messages received based on this.

Second round

So why haven't I posted in all FB groups the same day?

Because of Facebook algorithms, for example, even though I made the new custom text for all posts, I did have the same 2 pictures uploaded and if facebook sees you post the same comment too many times it will automatically warn you and mark your posts as spam. The second day I decided to target Xcom players because my game is heavily inspired by Xcom, I am not talking just about some art and 1-2 mechanics, no I am talking about the overall game design and the majority of features, heck, my game is basically Xcom in real-time.

Xcom

And note that I posted same 2 picture but I adapted the text, Here are the results:

  1. XCOM players 4k members = post got 80 likes 50 comments​
  2. XCOM: Enemy Withinposting 400 members = post got 14 likes 3 comments​
  3. Xcom 2 2k members = post got 40 likes 8 comments​
Results: 10 followers and 80 new wishlist additions

Conclusion

Based on pixel art communities results, I was expecting around 8-12 wishlist additions so when I saw the results it was clear for me, I first yelled some mumbo-jumbo spartan DarkStar Sailormoon Voltron lines in a weird language then I realized that even though the pixel groups were A LOT bigger then Xcom ones and that I got more engagement on them then on Xcom ones, the more I get closer to the target audience the bigger the conversion rate is. So I strongly recommend hard research on the target audience before starting marketing. I believe it is the same s**t with wishlist conversion rate into sales, as in if you get wishlists from giveaways and from people who meh or are casuals the conversion rate will be lower, and the more genuine wishlist audience you got the more the conversion rate will grow.

Third round & forth round

At this point, I included both 3 and 4 rounds of Facebook group marketing because the results are non-existent. Round 3 was aiming toward casual gamer groups and round 4 was aiming toward Indie Game developer groups and other small pixel art groups, same promotional picture + adjusted text. Please notice how huge are some groups, how small, and how that factor is truly not important when it comes to smart marketing and knowing your target audience.

Results:

  1. Indie Game Promo IGD 56k members = post got 9 likes 3 comments
  2. ​Retro Indie Pixel Game 9k members = post got 12 likes 1 comment​
  3. RTS game lovers = post got 2 likes
​and other groups not worth mentioning because of results

Conclusion

And for the casual gamer audience, I targeted PC gamer(more than 30k members) group, steam gamers, and so on BUT and it is a strong BUT here, I got 1 or 2 likes per post in these groups, now you are going to say "awww then this is a waste of time I will ignore those groups" and after you say this I will strangle you because you know nothing, Jhon Snow! Why? Some time ago I made TAURONOS game and that game had casual players as the target audience, the thing is that I got good love on this casual player audience group for that game specifically because that was its target audience.
So in conclusion: Know your target audience & do not be a spammer that does hit&run, be smart about it and you will avoid wasting time on promotions that will bring no results. Time is very important. Now I am not saying not to post in Indie game development groups but I am saying do not post in Indie game development groups unless you have too much time.

I will make some more posts during the week in other groups but I estimate the main goal was already achieved.​

Overall:

  • always make posts in target audience groups otherwise you would just be spamming;
  • adjust the text to each specific group, don`t be lazy or hit&runner, put a bit of soul into your post;
  • respond to all comments, it helps when people see you care and it also gets your post bumped back up;
  • put quality/polished promotional material;
  • have a call to action, either by asking for feedback or support for your wishlist, it is all up to you on what you need;
  • do not post in all groups in a short period of time or Facebook will mark you as a spam post;
  • do not post the exact content on many groups or again, Facebook will mark you as a spam post.
Aditional:

  • I also used ads a few times this year and I must say the conversion rate for Facebook ads is totally not worth it. It brings some traffic but most its from fake accounts.
If you got any suggestions/feedback on what I did wrong please do let me know.

Tauronos developed by Popa Cristian/16bitnights
Also please do not think marketing resumes only on Facebook (I am talking now to the newbies, not to the veterans who obviously know this). If you enjoy this post I will try to share my marketing up-to-date experience for all social platforms and marketing-wise related stuff such as email marketing, PR, marketing plan 1 month before release, and others.

I am not perfect and this is just my opinion & personal experience. I originaly posted this topic on TigSource.

- Popa Cristian/16bitnights

Thursday, February 3, 2022

It was not the best way to start the new year...

When things go well, no one ever thinks that it could all go wrong...

2021 had just ended, with the team on Discord, we were discussing how this year we had obtained more subscribers and views than the previous year. There were talks of new features being added, improvements being made and how they can impact the site in 2022.


Everything was going smoothly, and we did not suspect that the unexpected was just around the corner. The first days of January the site began to have problems. The server appeared unreachable, and the site is inaccessible. We start the "standard maneuvers" and after a couple of postponements, everything was back to working.

Two days pass and the site is down again. No changes had recently been applied to Indiexpo, which made it difficult to understand what was going wrong. However, this made us understand that the problem was at the server level and not at the code level.

The "standard maneuvers" didn't help this time, so we were lucky enough to have the site programmer come to the rescue. He finds a strange connection between the site and the server. He doesn't quite understand what's going on, but he finds a way to recalibrate some settings and the site is back up and running.

But after a day the site is down again, and the error seems even more serious.

Chat started to think that the site is closing. We received emails and reports of users who were unable to access the site for days. Talks on social media had everyone guessing to what was happening on the website.

We contacted the service that sold us the server. They reassured us by saying that the problem does not depend on them, and that they do not detect problems, but the site is still down. This time it cannot stay up for a few minutes without crashing, and the programmer no longer knows how to address the faults. This was seemingly impossible.

The service staff who sold us the server propose a hardware replacement. Components that should improve the performance will be presented and replaced.

We accepted and waited anxiously.

Then the news...

We are contacted again, and we are told that during the replacement of the various components, the hard drive with all the games and data appeared to be damaged.

We immediately check the backup, and we realize that it is not up to date at all and the material that we could lose would be substantial. So understandably, it resulted in the closure of the site.

The programmer explains that if the hard drive still turns, maybe we will be able to recover some files. If it does not turn, we should go to a specialized centre to try to recover the data. However, the latter option would be very expensive, risky, and extremely difficult.

It was agreed that the work would be carried out in two attempts.

The first attempt is made.

It fails...

This 12-year long work could all end. The beginning of 2022 can mark the end of a site that is now part of our daily life.

We begin to contact a specialized centre (with exorbitant costs) and we begin to think if we should start over (impossible) or change the site entirely. We were totally disoriented and helpless.

The second attempt begins.

Success! All games and data are recovered!

The site is put back online, the backup restored and enhanced.

indiexpo still lives!

Thanks guys for being close and supporting us!

We are back to stay!

Let's do it!